Devcon VI in Bogotá, Colombia, was a true celebration of innovation, bringing together brilliant blockchain developers, vibrant Web3 communities, and groundbreaking technologies that promise to reshape our world. Over the course of four action-packed days, this event featured nine stages and welcomed over 7,000 attendees, all eager to share and absorb transformative ideas. It was a golden opportunity to capture and craft compelling messages for the global audience tuning in virtually.

Dynamic Content Production:

With Peregrine, we took on the exciting challenge of producing photo and video content for web and social platforms, managing the post-production process for over 300 conference sessions, and seamlessly integrating this content with the talented social team at Pop Agency.

Our role was multifaceted, spanning various content fields and requiring seamless coordination.

Photo and Video Capture: We meticulously planned and executed the capture of stunning photo and video content, with four photographers and a team of videographers to highlight the energy and innovation of Devcon VI.

Social Media Content: We collaborated with the social team at Pop Agency to provide a constant stream of photo and video content for their cleverly devised social media content strategy and live tweeting, ensuring consistent and engaging messaging and real-time engagement during the event, significantly boosting interaction with attendees and the global audience.

Post-Production Management: Leading the post-production process, we polished and published all session content on YouTube. To ensure accessibility and preservation, we also duplicated the content on decentralized platforms like Swarm and IPFS.

Outcome:

Our combined efforts were rewarded with staggering engagement metrics:

#Devcon garnered over 23 million impressions

42.8K account engagements across 558 posts

1.3 million unique users reached

The final session videos have garnered 10K+ views across a global audience.

This dynamic role at Devcon VI showcased our ability to integrate across multiple content fields and deliver top-notch results to ensure that the essence of the event was captured and shared with the world. Our photo and video content and the dedicated live tweeting team brought the excitement and innovation of Devcon VI to life across social platforms, while our meticulous post-production work ensured that every session was available for the global community to access and enjoy.

As we reflect on our role in this world-transforming event, we are thrilled to play a part in sharing its story with the world.